2nd Week Journal

LEARNING JOURNAL WEEK 2

1. In your own words and using referenced quotes describe what “strategic management” is?

Strategic management on an organization is an ongoing process which consist of analysis, decision and actions which is undertaken to maintain sustainable competitive advantages. It leads to an organizational goal. Strategic management helps to integrate the activities on various business areas to be a successful. The strategic manager has a huge responsibility to be fulfilled as he has to see the overall aim and goal of an organization to meet the competitor and environment of organization.

2. How is business strategy similar to military strategy? How is it different?

Businesses Stratgy s similar to military strategy are:

·         In business as well as military the strategy they compare their strength and weakness amongst the competitor. Start developing a strategic to overcome their competitor.

·         Business as well as military wants to have changes on their strategic and improve on their line to become successful.

Business Strategy differs from military strategy are:

·         Businesses want to maximize the profit so the make strategic to overcome their competitor where as military want maintain peace in their homeland so they make their own strategic to overcome.

·         Business strategy is developed when competitor as better or has a better product and services where as military strategic is developed when there is conflict.

3. What do you understand by the terms “Strategic analysis”, “Strategic development” and “Strategic implementation”?

Strategic analysis is a process of developing strategy for a business or organization by exploring the business environment and researching the conditions for long run so that the business can run smoothly. Basically in simpler terms it means understanding the outside environment is suitable for the organization at current situation and long run scenario.

Strategic development is also known as strategic planning of an organization. It is fundamentals to create the business or organization run smoothly without any interruption and implement the strategy and also analyzing where the business is heading through in long run. Analyzing how is the business being capable of accepting the changes made.

Strategic implementation is that the organization may have set their own strategic and goals to achieve, the translation of set strategy in the organizational actions. Effective utilization of the resources to obtain its required goals and also fulfill the strategic plan set by the organization. Strategic implementation is the working process.

4. Write about your experience with today’s case study. What answers did you give? Was it easy to answer the question? Did your group agree with each other?

The case study was not so much difficult to understand but in the beginning I had a problem in understanding where it wanted to lead us. After detail reading then we came to the certain conclusion.

The rapid growths of development of town are

       I.            The towns have a good access to the motor ways and links of train to London.

    II.            Cities were near to oxford and Cambridge University.

 III.            Commercial property and housing cost was cheaper than London.

 IV.            In Milton Keynes, large amount of land is available for building roads and infrastructure.

    V.            In 1980, Milton Keynes and Peterborough had advertisements which were done to attract business and families.

 VI.            Milton Keynes had a large land where the road could be built.

Growth strategy considered as ‘mad’ as it lies on the central which attract more high skilled employees and students due to development of malls, good access road and universities. The pollution may increase due to development of new comer and older people may lose their homely environment. Establishment of university may seem not to be perfect.

I think it was a good strategy for development as it would increase the living standard of the town would also increase. This would create increase in immigrants living as it has more employment and cheap property. It has the advantage of good road access to London as well the train link.

I would like to live in these towns as the cost of land and house are cheaper. Town is being developed and better job opportunity. It also has good transportation access.


Sources:

Strategic Management, Access from http://www.hq.nasa.gov/office/codez/plans/Handbook00/chap1.html

Strategic Management, Access from http://www.gewinnconsult.com/risk/index.php/tag/strategic-management/